Industrial Color’s L.A team recently collaborated with Flaunt Magazine on one of the most talked about photo-shoots of the year featuring Oscar-winner Jared Leto. For the magazine’s April issue, we assisted acclaimed photographer Eric Ray Davidson in the construction of this dreamy and vibrant fashion piece, both on set and in post production.
“We had about 65 minutes to shoot 6 looks, the cover and the video. Given the tight turnaround time we knew we were going to have to be very creative in the edit. Sometimes you have to shoot now, think later. It was very important that we made this short something different than your standard behind the scenes montage.”
-Eric Ray Davidson, Director
Our Director of Photography, Brent Mata, helped determine that the edit would be paced like a dreamscape, each room and wardrobe representing a piece of his reverie. This also helped motivate the direction on set as well as in our editing room.
Be sure to check out the newly minted Oscar winner in the final video above. Find the full article at Launch.com here.